Taking a screen outdoors has many advantages, especially when you’re planning for a marketing campaign. More audience engagement and the lack of other digital competition can make an outdoor digital signage campaign very rewarding. While investing in the outdoor marketing is quite rewarding, make sure to keep certain things in mind before you buy high brightness displays.
Let’s take a look at the things you need to consider before purchasing one.
The native resolution refers to the number of horizontal pixels x vertical pixels that the display boards can display. A 1080p display will have a native resolution of 1920×1080. Any native resolution lower than 1280×720 (720p) is not true HD.
It’s the difference between the white pixels to that of a black pixel. A contrast ratio of 10,000:1 is capable of producing absolutely amazing picture quality with a 1080p TV. You have to watch out for this when looking at the high brightness displays.
Any type of media that is not high definition come under this category. The HD displays have the capability to display these types of signals but some do so very poorly picture quality when playing these types of media. If the display not supports the display standard definition that well your viewing pleasure will suffer.
The above mentioned things are must-remember before you plan to purchase the High Brightness Displays for a successful marketing campaign. InterSign is the leading manufacturer of all types of digital signage boards, enabling the modern marketers to promote their brands and products to the wider audience within their budget. Our products come with the guaranteed quality to let you deliver the right message to the target audience.
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